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        美育賽事|品牌聯(lián)名款設計征集

        發(fā)布時間:2024-01-27      閱讀量:9378次     
          Baxy Ice Cream Cake X Individual Joint Award
          八喜冰淇淋蛋糕x個人聯(lián)名獎
          The well-known commercial brand"Ba Xi Ice Cream Cake"has signed a cross-border agreement with the"Green Lion Awards"organizing committee,achieving a strategic cooperation for the youth copyright operation program.As a brand that supports youth copyright operation in the public interest,it jointly launched the pioneering exhibition and selection event"Green Lion Awards-Ba Xi Ice Cream Cake|Annual Brand Collaborative Design Award"in the field of aesthetic education.
          知名商業(yè)品牌“八喜冰淇淋蛋糕”跨界簽約“青獅獎”組委會,為青少年版權運營計劃達成戰(zhàn)略合作,作為青少年版權運營公益支持品牌,聯(lián)合發(fā)起美育行業(yè)先鋒性展選活動“青獅獎——八喜冰淇淋蛋糕|年度品牌聯(lián)名款設計獎”。
          This brand collaboration selection breaks through the conventional structure of youth aesthetic education competitions and engages in innovative aesthetic education and commercial cross-border practices.It has positive and far-reaching significance in terms of raising awareness of youth copyright application,transforming creative achievements in youth aesthetic education,and expanding the scope of youth aesthetic education practices.
          本次品牌聯(lián)名展選,突破青少年美育賽展常規(guī)結構形式,進行開創(chuàng)性美育x商業(yè)跨界實踐。對于提高青少年版權應用意識、轉化青少年美育創(chuàng)意成果、擴建青少年美育實踐范疇等方面,都具有積極且深遠的意義。
          In this selection event,while award-winning young participants apply for the"Brand Collaborative Design Award"certificate,they will also receive a physical example of a personal copyright product-a 6-inch"Brand x Personal Collaborative Design Cake".The aim is to allow children to experience firsthand the transformation of personal artistic achievements into commercial products,making it possible for youth personal art copyright to reach commercial value.
          本次展選活動,在為獲獎青少年選手申報“品牌聯(lián)名款設計獎”證書的同時,也為選手提供個人版權商品案例實物——6寸“品牌x個人聯(lián)名款包裝蛋糕”一份。旨在讓孩子們身臨其境的切實感受個人藝術成果的商品轉化案例,讓青少年個人藝術版權觸達商業(yè)價值成為可能。
          Designer徐睿妍
          作品《龍之舞》
          Designer孫楚然
          作品《“起源”》
          Designer Caleb
          作品《和平世界致敬英雄》
          1、Rights and interests in awards
          獎項權益
          獲獎權益-1.獲獎證書
          獲獎權益-2.獲獎作品專屬定制蛋糕禮盒
          International art study is a challenge that many young families are facing or will be facing.There is a stark contrast between the assessment of basic art skills taugh in some domestic art schools and the competitiveness of international art education.The differences lie in the ability of art general knowledge and expression,critical thinking and the creation of students'personal artistic expression.
          國際藝術升學即海外藝術留學,是很多青少年家庭正在面臨或即將面臨的升學問題,不同于部分國內藝術院校對于美術基本功的考核,國際藝術升學的競爭力體現(xiàn),在于藝術通識能力、綜合思維邏輯以及學生個人IP品牌感打造。
          Four of the essential tools for studying art abroad:academic materials,professional materials,background improvement materials,and language preparation.These are the key to a child's success in international art studies,to enter the ideal overseas universities.
          海外藝術留學四大必備工具:學術材料、專業(yè)材料、背景提升材料、語言準備——是孩子能否順利通過國際藝術升學,進入海外理想學府的關鍵。
          The collaborative design case of Baxy is a practice of renowned brand x's collaborationwith individuals.lt possesses originality and scarcity,making it a highly valuablebackground enhancement material".
          八喜聯(lián)名款設計案例,是知名品牌x個人聯(lián)名設計案例實踐,具備開創(chuàng)性與稀缺性,屬于極富含金量的“背景提升材料”。
          2、Project background
          項目背景
          The China International Young Designer Award is sponsored by the Youth Innovation Center in the core district of Beijing Design Capital,and a large number of joint life aesthetics brands of youth design selection activities.
          &lt;青獅獎&gt;中國國際青少年設計師獎(China International Young Designer Award)是由北京設計之都核心區(qū)青少年創(chuàng)新中心主辦,并聯(lián)合眾多生活美學品牌的大型青少年設計作品展選活動。
          It aims to promote the organic combination of children's artistic creativity,commercial design,and aims to build the world's largest collection of original works of children designers.It will also effectively commercialize and industrialize the creative design achievements of young people.
          旨在推動兒童藝術創(chuàng)意與商業(yè)設計的有機結合,立志打造全球最大的兒童設計師原創(chuàng)作品庫,快速有效地將青少年創(chuàng)意設計成果商品化、產業(yè)化,搭建產、學、研三位一體的專業(yè)平臺。
          The organizing committee has specially set up the cross-border award for the“Youth Lion Award-annual brand Joint Design Award”,which calls on brands with certain brand value to pay attention to the operation of youth copyright and the cause of youth art education,actively transform the creative achievements of young people,arouse public awareness of the protection of young people’s copyright,and realize the commercial value of cross-border cooperation.
          組委會特別設立“青獅獎-年度品牌聯(lián)名款設計獎”跨界單項獎,呼吁有一定品牌價值的品牌方關注青少年版權運營和青少年美育事業(yè),積極轉化青少年創(chuàng)意成果,引發(fā)公眾對青少年版權保護的意識并實現(xiàn)跨界合作的商業(yè)價值。
          At present,we have signed 10+well-known brands,including“Baxy ice cream cake”,“Zhong xue Gao”,“China sports creative”and other first-line mass brands.
          目前已合作簽約10+知名品牌,其中不乏“八喜冰淇淋蛋糕”、“鐘薛高”、“中國體育文創(chuàng)”等一線大眾品牌。
          3、Registration報名方式
          Scan the QR code to get more information
          掃碼了解更多詳情
          4、Requirements
          報名要求
          Square composition方形的構圖畫面
          Unlimited materials材料不限
          Unlimited theme主題不限
          Works only need to submit electronic version作品只需要交電子版
          Not less than 8MB不小于8MB
          5、Deadline截止日期
          Deadline:May 10,2024
          交稿時間:2024年5月10日前~
          Rewards申報成功將獲得:
          ①Brand Special Award Certificate(paper version)
          品牌專項獎證書(紙質版)
          ②Special packaging joint custom-made Baxy ice cream cake(6-inch in kind)

          專屬包裝聯(lián)名定制款八喜冰淇淋蛋糕(6寸實物)

        https://mp.weixin.qq.com/s/P9nTr2B3ZK7f63_l3Jy3_w

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